Lamborghini, has finally looked at the hot sector in the crypto world today, namely non-fungible tokens (NFT).
After being ogled by many big businesses such as Adidas, Prada, Associate Press and Ubisoft, the luxury car manufacturer with a price of billions of rupiah has finally entered the digital collection sector.
Lamborghini's NFT Looks Different
Through its official website, Lamborghini is said to have partnered with Swiss artist Fabian Oefner to present their first NFT called “Space Time Memory.”
Not just any name, the name of this project was given because this work really wants to be known to explore the boundaries between time, space and reality.
It is known that this NFT project consists of two different elements, namely a physical artwork in the form of the “Lamborghini Space Key” and a digital work that has not yet been unveiled.
“What intrigued me about creating this project was the intersection between the digital world and the physical world… The car and its components, something physical and tangible, were transformed into something digital that never existed. And the piece of carbon fiber, something physical and tangible, serves as the key to accessing the digital experience of the artwork. In both cases, there is a metamorphosis from the physical world to the digital world,” said Oefner.
The most interesting thing is, the character of the NFT which will blur the line between physical and digital.
This can be made possible when the owner later needs to scan the Oefner QR code written on the carbon fiber “Space Key” after returning from “space” to grant access to the NFT.
Reportedly, the auction for the first of the five NFTs planned by Lamborghini will begin in February. Later, each auction will last for 75 hours and 50 minutes.
Of course, this will further expand the reach of NFT into the minds of super-rich investors who like to collect cars from Lamborghini.
This sector is likely to continue to heat up throughout 2022, as NFT will also continue to engage with other hot sectors such as blockchain and metaverse gaming. Lets watch.
